With HootSuite, you can monitor keywords, manage multiple Twitter, Facebook, LinkedIn, Foursquare, Ping.fm and WordPress profiles, schedule messages, and measure your success
I really liked the fact that you can:
1) Manage multiple Twitter, Facebook (profiles and pages), LinkedIn, Word Press, Foursquare and Google+ networks all from one place
2)Schedule updates (including on a calendar and even upload from a spreadsheet
3)Collaborate as a team (delegate replies, tweets, mark as done, track messages etc)
4) Mobile apps (iOS, Android)
What I didn’t liked was that it feels a bit slower than other applications at refreshing feeds.
It is one of the best social media management tools out there given its simplicity, comprehensiveness and value for money (particularly with respect to the free version!) If you’re looking for a social media dashboard & management tool, Hootsuite definitely deserves to be in your short list.
Comparison of Tweetdeck and Hootsuite